Day 2+3: Highlights Milan Design Werk 2018

Posted By Gudy Herder / April 23, 2018 / 0 Comments

We started the second day of the Milan Design Week at Ventura Centrale and I do not want to advance the top installations since this is a post to come as every year. Instead, we focus on side projects, much smaller and very worth featuring too.

The well-known area Ventura Lambrate has split this year into Ventura Centrale and Ventura Future. Here go a couple of projects that draw our attention (there are much more, but the playful character to it made them into the final selection).

1// THE DISUSED COLLECTION – SUPAFORM

If you are a regular reader, you might recall the digital art series by Supaform presented a couple of weeks ago. The images were created to analyze artistic images accumulated during the journey to post-Soviet resorts of the Yalta coast. It’s been fun to see how these 3D images came to life now through a collection of real yet abstract pieces. This is probably why the ensemble is called The Disused Collection.

EclecticTrends | Milan Design Week - Highlights Day 2+3- Supaform

EclecticTrends | Milan Design Week - Highlights Day 2+3- Supaform

2// THE PLAY – DESIGN SCHOOL KOLDING

Design School Kolding, the LEGO Foundation and the LEGO Group have joined forces to establish the world’s first, exclusive two-year international Master’s Degree programme within Design for Play. The programme will produce a new generation of highly specialised designers who can help companies and organisations achieve their aim of supporting customers, users and employees in creating a world that supports children and people in general in becoming creative, engaged, lifelong learners.

For the Milan Design Week they have created a lab where color pigmented waters, oil, milk and flour could be combined to create you own design. Depending on the weight of the different ingredients, the would float (see the milk pearls I created during a brief play session?) or blend into each other. It was great fun and good to be immersed in an interactive part. Most of the time you just observe, read and sometimes, talk to the creatives. But you hardly get involved in the showcased projects.

EclecticTrends | Milan Design Week - Highlights Day 2+3- The Play-1

EclecticTrends | Milan Design Week - Highlights Day 2+3- The Play-1

EclecticTrends | Milan Design Week - Highlights Day 2+3- The Play-1

The next stop was Brera, my all time favourite area during these days and beyond. It was more packed than ever, we had to line up at many places we never did before, but the atmosphere was nevertheless wonderful, not to forget to mention we had a beautiful summer day!

3//  PERFETTAMENTE IMPERFETTO – DIMORE STUDIO

Dimore Studio spoiled us this year with three spaces around different themes. Perfettammente imperfetto is the name of the second space on the second and left floor of via Solferino 11, on the opposite staircase resulted in an experiential tour framed by white plastic curtains allowing for a neutral backdrop. As usual, much fantasy and an eclectic mix of materials such as bamboo and Vienna straw combined with bronze, metal, foam, polished brass, and wood characterised the elements on show with furniture inspired by the living rooms of Milan and Rome during the 1960s and 70s.

EclecticTrends | Milan Design Week - Highlights Day 2+3- Dimore Studio

EclecticTrends | Milan Design Week - Highlights Day 2+3- Dimore Studio

4// CHEZ NINA – INDIA MAHDAVI FOR NINUFAR GALLERY

We are big fans of India Mahdavi over here. Chez Nina is a very special club – a unique atmosphere which has been designed by Paris based architect & designer India Mahdavi, as a celebration to Nina’s and India’s complicity. The colored velvet banquettes and the acid candy glass tables have been designed specially for the space. We had a quick coffee and loved the dark and sophisticated atmosphere.

Eclectic Trends | Milan Design Week - Highlights-India Mahdavi for Ninufar Gallery

Eclectic Trends | Milan Design Week - Highlights-India Mahdavi for Ninufar Gallery

We’ll post one more daily highlight article and will then as a final wrap-up share with you our favourite installations this year. Stay tuned:) G, x

gudysan

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