We live in a moment of overwhelming stimuli and acceleration. Everyone is talking about future trends. But understanding the why behind is what makes the difference between trend spotting and true innovation.
Quality trend information connects on such a deep level that you’ll begin to truly understand your consumer – their values and how you can help them improve their life.
At Eclectic Trends, our purpose is to observe trends and make them meaningful and actionable for our clients. We help you understand trends, make them your own, and transform them into innovative ideas for your company and your customers.
WAITING LIST: NEW MASTERCLASS
We are launching a new 1-day program. It’s all about innovative and sustainable materials, its application and material trends. It’s going to be educative, interactive, fun, tactile, and a bit exclusive since we like to work with a reduced number of clients in Barcelona to get the most out of it. Would you like to hear more?
Eclectic Trends founder Gudy Herders offers lectures within the fields of interior design and lifestyle. You can also find her on panels and working as a jury member.
Her presentations touch on socio-cultural references, underlying consumer behavior, and patterns leading the way.
Trend reports have become a vital part of every brand’s toolbox.
Our reports outline the shifting values and evolving behavior of today’s consumer, and bring to light the design and communication approaches you need to put on your radar.
Each report covers a wide array of projects, food for thought, numbers, keywords, color palettes, and worksheets.
You’ll have everything you need to boost your confidence and start innovating.
Why is a trend happening now? What are the main drivers behind it, and how can you transform signals into products or services that serve your brand purpose?
Our workshops require an open mind; they are activators to spot, research, validate, translate, and communicate future scenarios.
You will learn to stay critical and be inspired through a process of intuition, analysis, and creativity during several sessions.
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Trend Package / The Maker Culture 2024/25
Welcome to a roadmap to unlock four strategies for makers of the arts&crafts industry. The trend package includes a report leading the way to the new Maker role and shares 11 success stories, while the workbook shows how to take action and create your own master plan.
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Receive a dose of inspiration, education, and downloadable resources twice a month. You will access the last three digital editions by signing up.
