We live in a moment of overwhelming stimuli and acceleration. Everyone is talking about future trends. But understanding the why behind is what makes the difference between trend spotting and true innovation.
Quality trend information connects on such a deep level that you’ll begin to truly understand your consumer – their values and how you can help them improve their life.
At Eclectic Trends, our purpose is to observe trends and make them meaningful and actionable for our clients. We help you understand trends, make them your own, and transform them into innovative ideas for your company and your customers.
Masterclass in Barcelona / Mood Board Academy
2022 is the year where more empathic and digital-free dialogues need to be created.
Haptic presentations are most powerful when you combine intuition and strategy. Learn proven formulas during one day, select physical materials and color and work on your individual project.
25.03.2022 – only date in 2022!
Eclectic Trends founder Gudy Herder has created several trend conferences on the next trends in the interior design and lifestyle scenes.
Her presentations touch on socio-cultural references, underlying consumer behavior, and patterns leading the way.
Trend reports have become a vital part of every brand’s toolbox.
Our reports outline the shifting values and evolving behavior of today’s consumer, and bring to light the design and communication approaches you need to put on your radar.
Each report covers a wide array of projects, food for thought, numbers, keywords, color palettes, and worksheets.
You’ll have everything you need to boost your confidence and start innovating.
Why is a trend happening now? What are the main drivers behind it, and how can you transform signals into products or services that serve your brand purpose?
Our workshops require an open mind; they are activators to spot, research, validate, translate, and communicate future scenarios.
You will learn to stay critical and be inspired through a process of intuition, analysis, and creativity during several sessions.
Fruitleather Rotterdam is transforming leftover fruits, in particular mangoes, into a durable leather-like material on a journey to fight our global fruit
I recently attended a materials show in Utrecht, Netherland; it was an eye-opener and shaped my consciousness in a new way. I
International design and innovation office CRA-Carlo Ratti Associati, Office for Living Architecture (OLA), and non-profit organization GAL Terre del Po unveil The
Zoku Copenhagen by concrete Amsterdam is offering a completely new category in the hotel industry in response to the need for more flexible
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Mycelium, vegan skin, tiles made out of computer chips, dried moss, salt-speckled wood – innovative materials are fascinating and essential to build and live more environmentally friendly.
Here we share a few of our last discoveries and physical samples we store in our materials library. Drop us a line if you are interested in a materials workshop.
Color is at the centre of ever-changing trends.
Here we share a few of our last entries and resources.
Formafantasma has been researching the potential of volcanic lava as a design material since 2010, observing the detrimental impact of mass –tourism
NaturLoop, a Swiss company, introduces there first innovation, Cocoboard® Cocoboard is made from coconut husk fibres and tannin extract and is suitable for:
The Good Plastic Company is a mission-driven company determined to provide a solution to the 400 million tons of plastic waste generated
Online Starter Course (English)
You’ll find now a thorough starter program, which comes subtitled in eight languages. You will learn:
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