We are back with our It’s Trending series, this time covering the Total Look in Pink.
We’ve already talked about trending tone-on-tone stylings in Interior Design a few months ago. The trick is to stay just within one hue and make it a story with less contrast possible. There are several color proposals on the market but nothing beats the pink shade.
You get excited by the emotional power of color? We do too: Blossom Peach. Salmon Pastel. Softened Blush. Powder Mauve. Sugary Pink. All of these hues are the manifold variations, used cleverly in the examples we would love to show you here. This overview provides sources from fields like interior design, styling and photography, staging and shop design.
We would love to intensify this topic today, as we all shades possible, trending among these tone-on-tone palettes. The Total Look in Pink is applied in different disciplines such as Interior Design, Styling for Ad Campaigns and Commercial Design.
1// INTERIOR DESIGN
Photography Mike Baker | Styling Heather Nette King
2// STYLING FOR AD CAMPAIGNS
3// COMMERCIAL DESIGN
While India Mahdavi was certainly a pioneer with her successful design of Sketch in London she has mastered another project that leaves us admiring her talent: the Red Valentino boutique in Rome. Not to forget to mention the amazing pink-green concept for La Purée. But not only hospitality is joining in, the retail world follows the trend, too.
RedValentino by India Mahdavi
Shops and restaurants undergo a complete metamorphosis and create an overall new color experience for the customer, the coherent arrangement of pink can also be found in photography, styling, but also set design and of course, fashion.
The overall success of this palette, where pink is used in isolation, show that the hues of pink also work together in a group – note how all the different shades of pink add interest and stability to the group.
Nowadays the color pink triggers strong associations with the female gender. It is very interesting to know, without getting too deep into a historical résumé, that the color pink was used and worn by both, women AND men until 1920. It changes then when it became easier to produce artificial tints and children were dressed with proper children clothing. A new style was born with the sailor suit for boys, hence the color blue. To create a contrasting color for girls, the industry started dying pink fabrics for girls…which has been a standard color up to today. We are happy to see that things are shifting again:)