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The Wednesday Journal of Cultural Insights.
In recent years, there has been a significant rise in men’s grooming and self-care, and Treadwell Men’s Salon is leading the way with its newest location in Houston’s Southside Place neighbourhood.
The 2,697-square-foot (250-square-metre) space, designed by Gin Design Group, offers a unique experience that combines traditional barber services with modern amenities, including IV drips to rehydrate the system.
The salon’s design incorporates industrial touches such as steel and concrete to allude to the area’s industrious nature. These materials are balanced with clean mosaic tiles, wood, and woven rattan, creating a diverse blend of materiality that offers an illustrious yet comforting ambience.
Upon arrival, customers are welcomed at a reception desk fronted by square white tiles that match the walls behind.
They then proceed to the “cutting floor,” which has a unique radial layout that features six identical chairs facing outward at lozenge-shaped mirrors suspended in the middle of white metal poles.
The central circular unit incorporates storage for the stylists’ equipment and wraps a wooden column, from which matching ceiling beams radiate like wheel spokes.
Tucked away at the back of the salon is a cave-like cork lounge that offers a dark, relaxing and moody ambience.
This area features a curved bar made from glass bricks, custom 1970s-influenced furniture, and turquoise bar stools, speaking to the history of the mid-century architectural style of Southside Place.
Other rooms in the salon include a hair-washing space and another reserved for treatments such as cryotherapy, pedicures, and IV drips, which are all intended to refresh the body and create an overall sense of feeling good.
It celebrates the shift we see in men’s self-care and emphasizes the importance of a well-rounded regimen that contributes to our overall well-being.
Photography: Cladia Casbarian for Julie Soefer Photography.
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