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Hey Gudy! I’d like to know…- How To Navigate Trends In Uncertain Times, II

Video II- How To Navigate In Uncertain Times With Gudy Herder

Thank you so much for your feedback on the first clip of Hey Gudy! I’d like to know… In today’s video, I will share three trend concepts that I consider to be significant right now. One idea will most like become a consistent Micro Trend for the next 2-3 years belonging to the Macro Trend ‘Holistic Well-Being’.


The meaning of Self-sufficiency, self-care, self-indulgence, self-healing, self-education, all starting with the prefix self, will change. It’s nothing to be ashamed of but actually does good to society. If I take care of myself, my direct surroundings, family, friends, and colleagues will benefit from it. Maybe we will finally be guilt-free when investing resources in ourselves.”
Gudy Herder



You will learn this time:

  • further examples of what acceleration means now (following up on the first video of this series)

  • which term will stick for us as a symbol of how social isolation can be relieved

  • why staycation can become a window of opportunity for (smaller) businesses

  • how Creative Waste can lead to new collaborations and win-win situations

  • the meaning of the prefix SELF in our society after COVID-19



The idea of this series is to observe which trend signals are already around is, what drivers are emerging, to give you some Food For Thought, and invite you to see opportunities for your own business. 


If you have any questions that relate to emerging trends in uncertain times, please feel free to use the comment section.

I’ll be back with the last video of this series on April 29, 9 pm (GMT+1).


The brands and sources I mention in the video are the following: | |



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