I do not write a mood board workshop review after every single masterclass but absolutely wanted to share the fab mood boards that came out of the last masterclass! And I’d love to give you a first sneak peak on a upcoming trend I am publishing soon. Below you see the trend board on TIME OUT Spring /Summer 2017 I created and explained during class.
Just to give you an overview of the different professions that attend this workshop, this time I’ve been working with architects, interior designers, workshop creators, illustrators, writers, shop owners, wedding planners and photographers but there is really no limit to the creative fields people are coming from. This group has been pretty international flying in from different markets (though the class was taught in Spanish) which makes me really happy.
The class always kick off with some theory in the morning, learning the basics about techniques and different kind of mood board styles. We go through the workbook everybody has to prepare and concentrate on a first analysis of what we want to convey through our mood board. This analysis which is worked with a mind-mapping process is as important as the moodboarding part in itself.
One of the things I love most is when the Creative Chaos starts and everybody get their props on the table. I never stop being surprised of the beautiful materials that are gathered.
During lunch time, Elsa Yranzo is always contributing with her wonderful catering to our course with vegetarian options (have you seen these beetroot burgers?) and a beautiful set-up. I will soon publish a post about an amazing food event she created recently in Barcelona.
After lunch we start filtering all materials and getting to the real message our mood board should convey, taking out double messages and images, structuring with several techniques we had seen in the morning and finally sticking everything to our board.
Made in Interior – Daniella was working on a table ware collection for a client based in the UAE who wanted to maintain his roots and add some contemporary occidental design touches
Nomad Atelier – Katherine was working on her ideal client profile and look&feel of her workshops
Charuca – Charuca was planning on a new color palette and product (Can’t tell you more :)
Bodas de cuento – Wendy was defining a new product for her wedding platform (Can’t tell you more:)
Umami Fotografía – Marta wanted to rebrand her photography portfolio and web site looking for a more intimate approach
These are just a few of the works, you can see others on the Pinterest Board that covers all students work.
Once all the mood boards are finished, we start with the presentations within groups receiving some great feedback from the colleagues. The presentation is done with some guidelines talking about the why the mood board has been done, solutions that were found to the initial challenge and the benefit it will give.
I am closing already the very last spots for the 2016 mood board workshop program, if you’d like to moodboard like a pro (courses are in English and Spanish), please don’t overthink it. It would be lovely to meet you! G, x