Niche magazines: Flow Magazine for paper lovers

I have discovered the Dutch edition of Flow Magazine last December at Holly’ Becker’s workshop in Hannover. About seven month ago they put together the first edition of the English edition, and today we have already the second issue on the markets.

Niche magazines are a trend. I see lots of crafting magazines now (Mollie makes, The Simple Things, Uppercase etc.). Do you too? It must be really difficult to stand out in the editorial world and still, so much is happening. There are digital magazines, niche magazines, give aways to attract the customer, different sizes, bloggers as columnists, Instagram pictures as a visual source, amazing subscription deals and the list goes on. What I like about Flow is the mix of “positive psychology, stories on mindfulness, crafting and DIY”. All backed up with beautiful paper prints, posters to take out or a mini garland and window stickers in this issue.

So, here goes the cover of the second issue and the paper garland. Very eye candy, right?

Paper cut artist Sarah Trumbauer worked on those art pieces where you have to loose the flap into the slit to convert it into a tab. There are four of them (see the cover pic) covering the four main chapters in this issue.

Gertie Jaquet has a love of stamp making and has been crafting more than a 1000 pieces so far. There is a nice tutorial of how to make your own stamp on the next pages.

That was a very interesting and surprising story indeed! The famous Rijksmuseum is letting  you download works from its collection to make them your own. And that’s what Flow did with these flower paintings. Further more they have been invited to create a short line of stationery for the museum. You can buy diaries, sticky notes, postcards, etc. as long as the stock lasts at flowmagazine.com.

Leonie Bos and Natascha Boel had their own take on two lovely window stickers attached in the magazine using the Museums’ art. You can dress now your window with a piece of art !

I liked a lot this portrait of Janine Vangool and her love for typewriter memorabilia. She is the publisher and editor behind the Uppercase Magazine.  I have not been able to get this one so far but will at the end of the week when traveling to London:-)

And this is how one of the stickers looks like on my window! I was curious to see the effect, you have to be kind of a genius to stick it without too many bubbles:-) Hope you got intrigued with the review, just get on their site if you want to order the current issue online!

Ya sé, segundo día sin traducciones al castellano. He de pensar como lo haré en un futuro pero cuando hay más texto que imágenes, para mí el tema empieza a ser complicado. Creo que haré sólo traducciones cuando haya poco texto. ¿Os parece?