TRENDS 2024

Lamigraf

We are looking for a “creative” partner (to support the Marketing and product department of Lamigraf) to work on the conceptualisation of the new collections.

Client_ Lamigraf

Project_
  • 4 Interior Design Trends 2023/24 with a focus on surface design
  • Materials session to see & touch innovative materials
  • Translating innovative ideas into Lamigraf’s annual collection

Program & process

  • Two-day immersive trend experience 
  • Delivery of a report and presentation to Lamigraf’s marketing and product team.
  • Include a range of unicolour range per trend/ or a general new colour palette.
  • Support the translation of the trends presented to the 2023/24 collection.

Outcome & solution

Lamigraf learnt the evolution of the 3 Macro Trends Urbanisation, Wellbeing, and Nature via an immersive experience in individual and group exercises which as a team Lamigraf translated the learnings and ultimately converted these into practical solutions for Lamigraf’s universe. This concept will be presented to Lamigrafs target audience through different communication channels; catalogues, RRSS, fairs, and events, among others.

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CLIENT TESTIMONIAL GOES HERE

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CLIEN NAME GOES HERE
Lamigraf GIF

We help making the abstract meaningful and actionable.

Let's talk
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