Top 5: Best Of 2020

Posted By Gudy Herder / , , , , , , , / 0 Comments

As this special year comes to an end, please enjoy a round-up of highlights in which we revisit your most popular topics and pages. Color is still the main driver and has been now for a few years. I'm happy to see how much joy and influence color brings. In fact, in 2021, we are opening a new color chapter on Eclectic …

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The Three-Step Program For Moodboarding with Strategy

Posted By Gudy Herder / , , , / 0 Comments

THE THREE-STEP PROGRAM   Three is a magical number. Throughout the years working in larger corporations or having set up my own company in recent years, I've used a three-step program very often, it kind of works for me. Here go the three phases: 1. Analysis It's the moment to identify needs, pain points, objectives, possible objections, opportunities, solutions, and benefits of your project. You can work …

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