How do we want to live?
Gudy Herder lectures on international trade shows and design events on Interior Design & Lifestyle Trends.
Her keynotes emphasize socio-cultural references, underlying consumer behavior patterns, and illustrate how we have become a value-focused society.
After months of semi-liberty, we’ve come to terms with the fact that taking care of ourselves includes more than celebrating mindful practices.
Self-care goes further than taking a bubble bath; it is often about doing the very thing you least want to do.
You will learn about the four pillars of care and see examples from multiple creative industries to illustrate how consumer sentiment has shifted.
45 min. lecture
People’s refocus on their local surroundings in light of the COVID-19 pandemic will be longer than initially planned.
Socializing and working from home create a new lifestyle, shopping is reduced to closer neighborhood stores or online, traveling is on-hold. The time and money we spent from within our home will be substantial for the Homebody Economy. We’ll look at how consumers will focus on their community and residence, and how home becomes a verb.
45 min. lecture
What do we need to know when observing teh evolution of the Macro Trends Health, Urbanization, and Sustainability? Why are these three trends intertwined today?
You will learn how the Attention Economy has shifted priorities, why Autonomous Clusters accelerate, and how to translate the concept of Archaic Nature into products and services.
45 min. lecture
Cut through the jungle of information and understand core messages of a trend.
Get intellectually and commercially stimulated to take strategic decisions.
Get out of your daily routine, let yourself be taken to a different creative experience and enjoy!
Let us know if you’d like to get the content
customized to suit your organization or event theme.
You can book a Trend Lecture in English, Spanish, or German.
Fill in the form if you are interested in booking Gudy Herder as a speaker, and we will come back shortly. Thank you.
DECEMBER
Virtual talk
A Reset for 2021/22 inside and outside our homes.
Where do we see relevant shifts in consumer needs that correspond to the Macro Trends of Health and Sustainability? How are these two trends intertwined – what features do they share?
NOVEMBER
Virtual talk
3 Bathroom Trends 2021/22
MAY
Virtual talk
Now that speaking engagements this year are on hold, and since we all figure out how to change our operating models, here I am to share How To Navigate Trends In Uncertain Times.
WATCH > 06.05. 2020 How to navigate trends in uncertain times, part IV
APRIL
Virtual talk
WATCH > 17.04.2020 How to navigate trends in uncertain times, part I
WATCH > 21.04. 2020 How to navigate trends in uncertain times, part II
WATCH > 29.04. 2020 How to navigate trends in uncertain times, part III
FEBRUARY
#trendsperience
Trend Lecture + Workshop
3 Interior Design Trends 2020/21 & hands-on workshop to translate and anchor the learnings into trend-related and innovative product and service ideas.
Trend Lecture 90 min.
Workshop 150 min.
JANUARY
Cologne, Germany
3 Interior Design Trends 2020/21
In a 60-minute trend lecture on 3 Interior Design & Lifestyle Trends 2020, Gudy Herder will walk the audience through design and brand insights that represent how we want to live now and in the future inside and outside our homes.
In each theme, she deciphers socio-cultural trends and aesthetics, breaking down the information in straightforward key concepts that inspire, inform, and unlock creative opportunities.
Self-Actualisation, Ceremony, and Flexdentity are the three Micro Trends to watch for the upcoming 24 months.
DR. MARCELLA PRIOR
CEO CALLWEY EDITORIAL
NOVEMBER
Barcelona, España
3 Interior Design & Lifestyle Trends 2020/21
In a 60-minute trend lecture on 3 Interior Design & Lifestyle Trends 2020, Gudy Herder walks the audience through these questions:
SEPTEMBER
3 Interior Design & Lifestyle Trends 2020
In a 60-minute trend lecture on 3 Interior Design & Lifestyle Trends 2020, Gudy Herder walks the audience through these questions:
JUNE
#trendsperience
Barcelona, España
3 Future Ways of Living 2020 &
a Food Design Experience
In a 90-minute trend lecture on 3 Ways Of Living 2020, Gudy Herder shares with the audience the following thoughts:
After the trend conference, the audience has been walked through an interactive food design session to see and eat each trend translated into a gastronomic experience.
Trend Lecture 90 min.
Workshop 150 min.
MAY
Cologne, Germany | Lamigraf
4 Interior Design & Lifestyle Trends 2020
FEBRUARY
3 Future Ways of Living 2020
In a 60-minute trend lecture on 3 Ways Of Living 2020, Gudy Herder shares with the audience the following thoughts:
JUNE
3 Interior Design & Lifestyle Trends Spring/Summer 2018/19
MAY
3 Interior Design & Lifestyle Trends 2018 > Lecture + Mood Board Presentation
In a 60-minute trend lecture on 3 Ways Of Living 2020, Gudy Herder share with the audience the following thoughts:
Please plan to book 3 months in advance to secure your spot.
keynote presentation is not less than 45 minutes (current topics) and can be extended up to 120 minutes if requested.
We offer a combination of trend lecture and hands-on experiences to anchor the learnings and see with your team how trends can be translated.
Additional workshops can be booked ½ day and full day. These are quoted on a case by case basis.
You are welcome to provide background information of your event, and we can discuss how to tailor a keynote, but please note that we specialize at Eclectic Trends on Interior Design & Lifestyle Trends only.
You can book a trend lecture for public events like trade shows and design events, in-house events such as company retreats, congresses, and showrooms.
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