Probably one of the most attractive features about 3D rendering is the fact that you can freely imagine and create moods with little to no restrictions, translate these into places and objects and just play until it feels right. This exact freedom of playfulness is a great asset for a designer, but also a very welcoming visual stimuli for a society eager to consume different ideas.
We have seen a rising tribe of very talented 3D artists in the past two years where Swedish Studio Brasch is no exception. They offer creative direction, conceptual thinking and a distinct design language that results in brand images, campaign images, moving images, and set designs.
The series below was created when founder Anders Brasch-Willumsen realized he wanted to convert his own dreams into rather detailed sceneries through 3D rendering.
I can recall even the smallest detail of a dream, hours after I have woken up, my memory of a dream naturally turns into a source of inspiration – the kind of inspiration that no one else but myself would be able to find.- Anders Brasch-